TOMMY HILFIGER & CALVIN KLEIN
Digital Retail - Omni Channel platform
Me:
Design Sprints
Proof-of-Concepts
Field Research (Qualitative)
Prototyping and testing
Analytics
Creative Team:
Eric Nebe - Experience Design
Richard Overboom - Strategy
Finan Barry - UI & Design Direction
Karina Golubenko - UI & Design
Jordi van der Oord- Art Direction & Design
36 Projects over 7 years
8 physical touchpoints with 7 breakpoints
13 device types from iPhones to 2m high 4K screens
327 Stores with an average of 38.5k monthly users

